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Attending Conferences as a marketer: Networking for Leads

Too many articles exist that tell marketers to “work the room”, or “follow up with potential leads”, but there’s nothing really substantial that you don’t already know being shared. What about the practical things a marketer needs in order to create the most effortless conference experience; one where people seek you and where your services are followed up by potential clients? As monotonous as industry conferences can sometimes be, they are a must for marketers who want to show their genuine beliefs that they can serve potential leads better than any other company.

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Topics: Marketing, Driving Market Leaders, Networking